Given that Tommi Tomasson is to burgers in Iceland what Bernard Matthews was to turkeys in the UK, it's possible that none of the above went through his mind, rather he found on Marylebone Lane a short lease at an attractive price and thought why not. He's certainly not gone OTT on décor, which is wood and brick, notices hand written on cardboard, while the place sits even fewer people that Pitt Cue. It is however a substantially more basic proposition than either, really. Regular burger, steak burger or veggie, with or without cheese, a side of chips, and that's about it.
If you want a soda with your meal, you reach into the fridge and pull out a can, there's no milk shakes here (coming soon though apparently) and there's certainly no cocktails. Nor are there chicken wing starters or any type of dessert. This is a burger joint and a burger is precisely (and only) what you get. I went for the cheeseburger, fries and soda which totals £9.40 in their somewhat hyperbolic 'offer of the century'.
So is it any good? Yeah, it's okay is probably the best answer, but it's nowhere near as good as MEATliquor in my opinion. The burger is topped with lettuce, tomato, mayo, red onions, ketchup and mustard, but the patty seemed a little thinner than at MEATliqour, contributing to it also being less satisfying. The bun is my major gripe however, for by the end, having taken on moisture, it had developed a slightly soggy consistency making the last mouthfuls seem gummy and souring a promising start. It never truly felt integrated in a way that a MEATliquor cheeseburger does.
In conclusion then, it's okay for the money, but whereas my thoughts on a quiet afternoon often see me wishing I had a MEATliquor burger to look forward to, that's just never going to happen for a Tommi's burger. But if the queue at MEATliquor is snaking round the block, it's quite possible that I choose not to wait and head to Tommi's instead, but it is not, by any stretch, a close substitute (at least in our opinion).